BAKE AL ARAB
Privacy Policy
Effective Date: June 2025 | United Arab Emirates
This Privacy Policy explains how Bake Al Arab ("we", "us", or "our") collects, uses, shares, and protects your personal information when you use our website (https://bakealarab.com), our customer mobile application, or our rider application (collectively, "Services"). By using our Services, you agree to the terms of this Privacy Policy.
1. Information We Collect
1.1 Customer App & Website
When you register or place an order, we collect:
- Full name
- Phone number — used as your account identifier for login via OTP (one-time password) verification
- Order history and preferences
- Precise GPS location (foreground) — used in the delivery app to identify your delivery address and calculate the most accurate delivery route
- Approximate / city-level location (website) — used to automatically select the nearest Bake Al Arab branch to your location
We do not collect or store any payment card details. All payments are processed securely through Nomod, a redirect-based third-party payment provider. Your card information is entered directly on Nomod's secure payment page and is never transmitted to or stored on our servers. We receive only a transaction reference and status upon completion.
On-site promotional forms. We may occasionally show a pop-up on our website inviting you to subscribe to offers or news. If you choose to submit it, we collect only the details that form asks for — always your email address, and sometimes your name and phone number. These are used to send you the offers or updates you asked for, and are stored alongside the consent wording shown to you at the time. Submitting is entirely optional: the pop-up can be closed without entering anything, and nothing is collected unless you actively tick the consent box and submit. You can ask us to remove these details at any time using the contact options in section 16.
1.2 Rider App
For delivery riders using our rider application, we collect:
- Full name and phone number
- Precise GPS location (foreground and background) — continuously accessed during active delivery shifts to track delivery progress and update order status in real time
- Order and delivery history
Background location access is used exclusively during active delivery assignments and is not accessed when a rider is off duty or the app is not in use for a delivery.
1.3 Device & Technical Information
We may also automatically collect:
- Device type, operating system version, and unique device identifiers
- Push notification tokens (for order status alerts)
- App usage and interaction logs for performance monitoring
2. How We Use Your Information
We use the information we collect strictly for the following purposes:
- Processing, fulfilling, and tracking your orders
- Selecting the nearest branch based on your location (website)
- Calculating delivery routes and providing estimated delivery times
- Sending order confirmations and real-time status updates via SMS (A2P), push notifications, and email
- Managing your account and providing customer support
- Monitoring and improving app performance and service quality
- Complying with applicable UAE laws and regulations
3. Information Sharing
Bake Al Arab does not sell, rent, or lease your personal information to any third party. We share your data only in the following limited circumstances:
- With delivery riders — your name, phone number, and delivery address are shared with the assigned rider solely to fulfill your order
- With logistics and operations partners — as necessary to prepare and dispatch your order
- With Nomod (payment provider) — for secure payment processing; we do not pass card data as it is handled entirely on Nomod's platform
- With SMS service providers (A2P) — your phone number is shared to send transactional order notifications only
- With push notification services — your device token is used to deliver real-time order status alerts
- With government or regulatory authorities — if required by law or legal process
All third-party service providers are contractually bound to protect your data and to use it only for the purpose for which it was shared.
4. Location Data
4.1 Customer App
- Foreground precise location is accessed while the app is open to identify your delivery address and optimize delivery routing
- Location data is shared only with the assigned delivery rider for the purpose of completing your order
- Location is never used for advertising, profiling, or sold to any third party
- You may revoke location permission at any time in your device settings; however, this will prevent the app from processing location-based delivery
4.2 Website
- City-level (approximate) location is accessed with your browser permission to suggest the nearest Bake Al Arab branch
- No precise location is collected or stored from the website
4.3 Rider App
- Precise foreground and background location is collected during active delivery assignments
- Background location is used exclusively to track delivery progress and update order status in real time
- Location collection stops when a delivery assignment is completed or the rider goes off duty
5. Notifications and Messaging
We communicate with you regarding your orders through the following channels:
- SMS (A2P) — transactional messages for order confirmation, dispatch, and delivery updates
- Push notifications — real-time alerts for order status changes within the app
- Email — order confirmations and receipts
You may manage push notification preferences within your device settings. Transactional SMS and email messages are necessary to fulfill your order and cannot be fully opted out of while an active order is in progress.
6. Payments
Payments are processed exclusively through Nomod, a third-party payment provider. When you proceed to payment, you are redirected to Nomod's secure payment page where your card details are entered and processed. Bake Al Arab does not receive, handle, store, or have access to your full card number, CVV, or any sensitive card data at any point.
We accept Visa and MasterCard debit and credit cards in AED. Cardholders must retain a copy of transaction records for their reference.
7. Order Placement, Returns, and Refunds
Full payment is required at the time of placing an order. Orders may be placed via the website, mobile app, by phone, or in person at an outlet.
If you are unsatisfied with your order, please notify us within 2 hours of pick-up and return the item along with your purchase receipt. Refunds are issued as a credit to the original payment card or as in-store credit, and may take up to five business days to process.
8. Decorations and Custom Orders
Our decorators make every effort to match requested colors and designs. However, exact matches cannot be guaranteed due to the nature of icing, which may be affected by light and temperature. Minor cropping may occur to fit images to available space. Copyright-protected or inappropriate images will not be printed.
9. Shipping and Delivery Liability
Bake Al Arab is not liable for issues that arise after a product has been handed to the customer or a third-party delivery provider. Customers are advised to refrigerate all delivered products promptly. In the case of a return, the customer is responsible for arranging and bearing the cost of return shipping.
10. Out of Stock Policy
As all products are freshly prepared, stock levels may fluctuate. Bake Al Arab reserves the right to decline an order if a specific item cannot be prepared in time. Affected customers will be notified promptly.
11. Data Security
We implement appropriate technical and organizational safeguards to protect your personal information against unauthorized access, loss, alteration, or misuse. Access to personal data is restricted to authorized personnel who require it to perform their duties.
Despite these measures, no method of electronic transmission or storage is 100% secure. We encourage you to keep your registered phone number secure and not share OTP codes with anyone.
12. Data Retention
We retain your personal information for as long as your account is active or as necessary to provide our Services and comply with applicable legal obligations. You may request deletion of your account and associated data by contacting us at the details provided below.
13. Minors
Our Services are not intended for individuals under the age of 18. Minors shall not register as users or conduct transactions on our platform. By using our Services, you confirm that you are 18 years of age or older. If we become aware that a minor has provided personal data, we will delete it promptly.
14. Governing Law and Jurisdiction
The Laws of the United Arab Emirates govern the use of our website, mobile applications, and this Privacy Policy, without regard to conflict of law principles. All disputes arising in connection with this policy shall be heard exclusively by a court of competent jurisdiction in the UAE.
We will not trade with or provide services to OFAC-sanctioned countries.
15. Changes to This Policy
Bake Al Arab reserves the right to update this Privacy Policy at any time. Changes will be published on our website and mobile application with an updated effective date. Continued use of our Services after such updates constitutes your acceptance of the revised policy.
16. Contact Us
For questions, concerns, or data deletion requests related to this Privacy Policy, please contact us:
Website: https://bakealarab.com Country: United Arab Emirates
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